鄭惟中

我國自民國70 年代起建構大型行政資訊系統，開始建置各種網站傳遞資訊，提供多元的政府資訊服務；另一方面，屬於民生需求的醫療健康資訊領域開始嶄露頭角，消費者健康資訊相關議題亦開始被廣泛討論。本研究以我國衛生福利機關（構）網站及其提供之相關資源共62 個網站為研究對象，藉內容分析法有系統地分析其所提供之消費者健康資訊現況、內容特性與網站提供之功能與服務。根據分析結果，可知(1) 我國政府衛生福利機關（構）建置的消費者健康資訊網站可分為10 大類，其中以醫護產業資訊類網站數量最多；(2) 與公益團體或民間組織合作提供相關資源，提升政府資訊親近性；(3) 網站提供之資訊類型以新聞訊息為主；(4) 資訊內容以促進大眾健康之訊息比例最高；(5) 網站提供的健康資訊適用對象以一般民眾為主；(6) 網站提供的服務以訊息傳遞服務為主；(7) 網站整體功能以資源查詢與宣導為主。

Since the 1980s, the Taiwan government started to develop the E-government, with websites constructed to diffuse resources. Meanwhile, the rise of consumer awareness has led to the growth of consumer-oriented websites, providing information of medicine and health and resulting in wide discussions on health-related issues. Therefore, this research adopted the content analysis method to analyze the consumer health information from 62 websites of government agencies of health and welfare. The study employed a systematic approach to exploring the status of consumer health information, characteristics, website contents and provided services. In summary, this study proposed the following findings. First, the developers of the websites include government agencies, non-profit organizations, and non-government organizations. Second, most of the websites fall into the “healthcare industry” category. Third, the major type of information provided is “news”. Fourth, the main contents are about health promotion. Fifth, most of the websites are for everyday users. Sixth, the websites mainly provide “information delivery” services. Seventh, most of the websites are information- and-resource-based for policy promotions.